Competence is one of the keys to success in my Common Sense Success System.  I discuss it in detail in several of my books: Straight Talk for Success; Your Success GPS; Star Power, I Want YOU…to Succeed and 42 Rules to Jumpstart Your Professional Success. 
If you want to succeed you need to develop four basic, but important competencies: 1) creating positive personal impact; 2) becoming a consistently high performer; 3) communication skills; and 4) relationship building.  
Creating and nurturing your unique personal brand is the first step in creating positive personal impact.  While your personal brand …